Sarah Bedell
About me
I have been working across the artforms and with a wide range of cultural organisations since 1989, including the RLPO, Arts Council England, ENO, WNO, the Barbican, ROH and the RSC.
My experience and interests lie in audience development, community engagement, communication and consultation, arts education, evaluation and access issues. I am currently working with ROH Education (Thurrock) in Southend and Rochford, building on my Creative Agent role, PinPoint Create and Zinc (formerly Theatre Resource).
I live in Southend with my family, where I am active in the community through board membership of the Digital Exploration Centre. Previously I volunteered for our Sure Start Centre and urban regeneration company, Renaissance Southend.
I was a founding member of the Arts Marketing Association and served on the Board for several years, as well as leading break-out sessions or helping with the programming of the annual conference from 1995 to 2000, and from 2005 to date.
I was nominated as a Fellow of the RSA in 1997 and was awarded a post-graduate certificate with merit in Creative Industries Management (School of Entrepreneurship and Business, University of Essex) in December 2008. I completed and passed (with Merit) an MSc in Creative Industries Management in January 2011.
'Sarah brings a different perspective to the work of Renaissance Southend that is a good counter balance...Sarah has contributed to the development of our marketing and communication strategy as Chair of a small working group that oversees this activity.'
'I couldn't help but think how different it was with you and how much more information you drew out of our discussions. I know you probably don't realise how much of a difference you make because the way you work is so normal to you, so I wanted to say that not everyone is up to your standard, and believe me, people do notice (and appreciate) the difference.'
Damien Robinson, Creative Practitioner
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